Dental
Dental marketing, measured in new patients and cases
PPC, SEO and the tracking underneath them, built for practices where one implant or ortho case pays for a month of advertising.
You work with me directly, one-on-one. No account managers, no juniors, no handoff. Four clients at a time.
Where to start
Google Ads for dentists
One campaign per treatment, tracked to the chair, not to the form.
Open →Dental PPC
Google Ads and Microsoft Ads built around case value.
Open →Orthodontics
Aligners and braces, measured in started cases.
Open →Cosmetic dentistry
Veneers and smile makeovers, tracked to case acceptance.
Open →Dental SEO
Rankings that produce implant and ortho enquiries, not impressions.
Open →Dental implants
The highest-value cases, tracked to the consultation.
Open →Dental marketing ideas
Where practices lose patients between the click and the chair.
Open →What usually goes wrong in a dental account
Everything counts as a conversion
Phone-number taps, page views and two versions of the same form, all marked primary. Bidding then chases the cheapest of them.
Open →The click ID never reaches the CRM
A booking widget in an iframe drops it, so your best enquiries teach the algorithm nothing.
Open →Cost per lead looks fine
Cost per implant case does not, and nobody is reporting that number.
Open →Not sure which one fits? Send me what you have and I will tell you where the money is going.
You work with me directly, one-on-one. No account managers, no juniors, no handoff. Four clients at a time.
15 minutes. With me, not a sales rep.