About

Lev Brovtsev, performance marketing consultant

I’m Lev Brovtsev, an independent performance marketing consultant with 17+ years across US and European markets, focused on healthcare and high-ticket services. I’ve worked on 90+ businesses and over 2M tracked conversions, and I personally manage roughly $200K/month in ad spend across clients — with team-lead experience running full P&L on $500K+/month. I work directly with founders and owners: the person who plans the strategy is the person who runs it.

Track record

Seventeen years, entered as a ledger.

Employment roles named; confidential clients anonymized. Results in relative terms, verified against the client’s system of record.

Performance Marketing Consultant — Luxury US healthcare clinicBuilt a CRM-verified patient acquisition system from scratch: GCLID → Salesforce offline import, PMax segmented by payer and modality, organic and AI-search visibility from near zero.2025–now
Media Buyer — Fast + LightDiverse US clients across multiple verticals — converting targeted traffic into qualified leads and stable sales; Local and YouTube campaign builds; call tracking for lead quality.2024–26
Team Lead, Media Buyers — European performance marketing companyLed attribution modeling and channel discipline across a €2M+ budget; paid and organic P&L oversight across Google, Meta and Microsoft.2025
Marketing Manager — Rent For EventScaled a nationwide rentals operation: 7× ROAS on Google Ads, 4× on Microsoft, organic revenue doubled with 5× quote volume, Domain Rating 28→55, one unified attribution model across channels.2024–25
SEO Expert / Digital Strategist — VallexDigital growth and international market-entry strategy for an AI-powered travel product in a competitive vertical; technical SEO and intent-driven keyword strategy.2023–24
Digital Strategist — Active Marketing ServicesLed SEO and PPC for US healthcare clients, improving patient acquisition and lead quality through funnel and analytics work.2022–23
Independent Performance Marketing Consultant — US & UK clientsLong-running independent engagements across B2C and B2B, the foundation of the specialization in paid, organic, and attribution.2007–24

How I work

Four principles, no exceptions.

01

The CRM is ground truth

Platform-modeled conversions are a diagnostic. The number that counts is the outcome your CRM confirms — booked consultations, admitted patients, closed revenue — and that’s what every campaign optimizes toward.

02

Prove, then scale

Validate on a controlled budget, confirm it converts in the CRM, then scale only what already works. Spend follows proof — never the other way around.

03

Direct with owners

No account managers, no layers. I’m solo by design — you work with the person doing the work, and that’s the whole positioning.

04

Prepayment, no lock-ins

Engagements are prepaid and month to month. If it stops earning its keep, you’re free to walk — which keeps the incentive on performance.

What clients & partners say

In their words.

“Lev is responsible for managing our paid acquisition channels and plays a key role in supporting our broader growth efforts, including close involvement in SEO. What stands out most is his ownership mindset and the level of control he maintains over the entire process.”

Marketing Manager
Luxury US healthcare clinic

“Lev immediately stands out as an exceptional partner to work with over my last 3 years with Google. He uniquely blends high-level, data-driven strategy with deep, hands-on technical skill — precisely the kind of results-oriented partner you want managing significant in-platform investment.”

Mid-Market Partnerships, Google

“He’s not just a media buyer — he’s a strategist. Deep in SEM, sharp on funnel flow, and relentless about turning clicks into revenue. He doesn’t chase vanity metrics. He thinks like an owner, communicates like a partner, and makes your budget work like it’s his own.”

Founder, Fast + Light

Get started

Let’s talk about your growth.

A 30-minute call to understand your business, your goals, and whether I’m the right fit. No pitch deck — a straight conversation about what would actually move your numbers.

Prefer to start small? A $500 audit + 90-day roadmap is the fastest way in.

Book a 30-minute call